The Easiest Ways to Start a Side Hustle in NZ (Even If You Have a Full-Time Job) - Beauty Services
Starting a side hustle in beauty services is a wonderful way to share your skills and earn extra income in New Zealand. Whether you’re doing makeup, nails, or skincare in bustling Auckland or cozy up in smaller towns like Nelson, these practical, local tips will help you find clients and balance your hustle with your day job.
Here are some tips that you might find interesting:
1. Understand Local Beauty Preferences
Beauty trends can vary across New Zealand, with urban areas embracing bold looks and smaller towns preferring classic styles.
Weirdly enough, Kiwis also highly value natural and sustainable beauty options, so knowing your local market’s preferences helps you craft services that clients love.
Tailoring your offerings to these tastes boosts relevance and client satisfaction.
2. Create a Profile on Yada
Yada is a no-cost platform where beauty professionals can connect with local clients without paying lead or success fees.
The rating system helps dependable service providers gain more visibility and client trust, essential for growing a side hustle.
Its mobile-friendly interface lets you manage bookings and chats wherever you are, perfect for busy schedules.
3. Offer a Variety of Services
From makeup application and nail art to skincare consultations and waxing, diverse services attract a broader clientele.
For example, offering mobile beauty services in Wellington helped one professional tap into a growing demand from busy parents and professionals.
Varied offerings also allow you to manage your time and resources more effectively.
4. Advertise on Local Beauty Forums
List your services not only on Yada but also on community noticeboards, local Facebook groups, and beauty-focused NZ directories.
Including vivid photos of your work, clear pricing, and testimonials builds client confidence and gets inquiries rolling in.
Being visible across platforms maximises your reach in your area.
5. Gather Client Testimonials
Encourage happy clients to share feedback and pictures that showcase your skill and professionalism.
An Auckland makeup artist expanded her side hustle by posting before-and-after pictures and client reviews on social media.
Testimonials not only build trust but also encourage referrals naturally.
6. Network With Related Professionals
Connect with hairdressers, photographers, and wedding planners for cross-referrals and package deals.
In Christchurch, a beauty therapist grew bookings through partnerships with local bridal boutiques and event planners.
Strong professional networks provide steady client streams and collaboration opportunities.
7. Create a Simple Website or Portfolio
Use platforms like Wix or Google Sites to build a sleek, mobile-friendly website highlighting your services and showcasing client work.
Keep content updated and easy to navigate to encourage contact and bookings.
A solid online presence enhances professionalism and accessibility.
8. Share Tips and Tutorials on Social Media
Post simple beauty tips, product reviews, and tutorials to build engagement and trust with potential clients.
Weirdly enough, authentic and casual content often resonates better with Kiwi clients than polished ads.
Regular helpful posts keep you top of mind and drive organic enquiries.
9. Manage Bookings and Client Communication
Leverage Yada’s scheduling features or other apps like Calendly to manage sessions and keep clients informed.
Clear communication on availability and policies reduces no-shows and builds client loyalty.
Efficient management keeps your side hustle organised alongside your full-time job.
10. Keep Skills and Knowledge Updated
Attend workshops and training to stay current with beauty trends, new products, and safety standards in NZ.
Joining professional beauty associations offers networking and continuous learning.
Continuous improvement ensures your services remain attractive and trusted.