What to Charge? A Practical Guide to Pricing Cleaning Services in New Zealand

Pricing cleaning services in New Zealand means understanding your costs, competition, and local client expectations. This friendly guide provides practical tips aimed at helping cleaning professionals set fair, competitive prices that grow trust and business.

Here are some tips that you might find interesting:

1. Calculate Full Cost of Service

Factor in labour, cleaning supplies, equipment, transport, and insurance when setting prices.

Auckland cleaners often face higher supply and operating costs than those in smaller towns like Napier.

Accurate cost calculation is vital for sustainable pricing.

2. Research Local Competitor Pricing

Check Yada, TradeMe, and local classifieds to understand common pricing in your area.

Wellington rates typically reflect demand and cost of living.

Market awareness ensures your pricing stays balanced and competitive.

3. Price by Cleaning Type

Differentiate between standard home cleaning, deep cleans, and commercial services.

Christchurch professionals may charge more for specialised carpet or window cleaning.

Transparent service-based pricing clarifies value for clients.

4. Set Clear Labour & Fixed Fees

Decide on hourly rates and fixed fees for common tasks.

Nelson cleaners often offer package deals for routine services.

Clear fees help clients understand and trust your pricing.

5. Include Travel and Preparation Costs

Account for travel time and any prep work needed before cleaning.

Wellington cleaners factor these costs into quotes, especially for remote jobs.

Weirdly enough, travel time can significantly affect profitability.

6. Communicate Additional Charges

Be upfront about fees for extras like stain removal, oven cleaning, or after-event cleans.

Auckland providers commonly quote these separately to avoid surprises.

Transparency fosters good client relationships.

7. Highlight Certifications and Experience

Showcase professional training, eco-friendly certifications, or health and safety compliance.

A Tauranga cleaner with strong credentials can charge rates reflecting quality.

Clients value qualified, trusted professionals.

8. Gather and Use Testimonials

Collect positive client reviews and feature them on Yada and your website.

Christchurch cleaners often grow their reputation through word-of-mouth and online praise.

Strong testimonials influence client trust and new enquiries.

9. Advertise on Multiple Platforms

List services on Yada, TradeMe, and local directories to reach more clients.

Yada’s no success fees let you keep full earnings and offer honest pricing.

Mobile-friendly platforms ease client communication and booking.

10. Offer Customised, Transparent Quotes

Engage clients via Yada’s chat and calls to tailor quotes to specific jobs.

Dunedin cleaners tweak pricing after assessing special requirements.

Personalised quotes encourage trust and repeat business.

11. Avoid Undervaluing Your Work

Focus on delivering quality service instead of competing only on price.

Fair pricing helps Wellington cleaners build steady, loyal client bases.

Clients appreciate honest, value-driven fees.

12. Review Pricing Annually

Reassess your rates every year, considering cost changes and market trends.

Use Yada’s insights and client feedback to inform your pricing strategies.

Consistent reviews keep your business competitive and profitable.

13. Build Trusted Referral Networks

Connect with property managers, estate agents, and community groups for referrals.

An Auckland cleaner expanded business through strong local partnerships.

Robust networks provide ongoing work and reinforce pricing.